Effective use of LinkedIn can increase your sales and marketing reach — even when your salespeople face COVID-19 travel restrictions.
You already have the basics – your personal profile is up-to-date, you’ve begun connecting to your network, and you’re sharing updates. Now it’s time to take your LinkedIn “game” to the next level.”
For Luann Edwards, social media is her laboratory, where communication and technology intersect in a fascinating way. Luann is a digital marketing consultant, specializing in global B2B social media strategy. In 2012, she founded Socially Professional, a social media marketing consultancy based in Rhode Island. Prior to full-time consulting, she created and managed the global social media program for a Fortune 1000 B2B organization for nearly five years. Luann has degrees in marketing, communications, and interactive media.